New Fashion Trends and The Use of Technology in The Present World

World is full of latest innovation and fashion trends are also changing depending on technology. Along with new materials, the technology will also affect the present trends of fashion. Men’s fashion trends are being highly affected by the new materials and technology is also taking part in it deeply.  

For example, Pinatex fiber which is made from pineapple leaves and is commercially available. This fabric is used by Hugo Boss to make sneakers. This new material is used as a supplement for cotton, wool and polyester. For maintaining sustainable business many Apparel & Fabric manufacturers including big brands are developing new materials and reinvesting profits toward sustainable goal.

Men’s Fashion Trends of 2019

This year is committed to make changes in the fashion of the men in the world. Most of the well-known brands have agreed with this concept and with that they have taken their future plan for the next 12 months. Timberland have arranged their plan like this:

1. Emphasis on environmentally friendly production
2. Convert the dropped old apparel to the wearable apparel through proper treatment.
3. Louis Vuitton are going to uncover a new era in menswear. They are constantly endeavoring to awaken the status of fashion by recruiting highly respected art directors.
4. Fila, Nike, Adidas are on the top of the list of the best men in the sneakers world.
5. Spanish company Zara have pledged to prevent environmental pollution that in 2020 will send all unused clothes in landfill.

Technological Trends Digital Printing:

Conventional textile printing is giving way to digital printing in order to accommodate short runs and fast turnaround s. To take advantage of this market opportunity print service providers must match their offerings to the demand within their existing customer base. Higher profit margins are very possible for soft signage applications. DTG printing witnessing new developments of their production in cotton, cotton blends, as well as synthetic materials.

Modern fashion production: AI transformation

Technology is changing the way fashion functions as tech companies including Google are partnering groundbreaking fashion projects. A case in point is Levi’s smart jacket, a project implemented in collaboration with Google. Computers allow modern designers to create new patterns and styles compared to old tools. But computing does not mean a laptop or desktop running windows new CAD software but machine learning and the use of AI to create a new era for the fashion industry. It is possible to use and mix styles with innovative materials such as bioengineered textiles and leather made from microbes.

Driving facts of Retail Growth:

With the emergence of fashion related businesses in the past few years, there was a great opportunity to limit the consumption of consumers. But it is no longer possible due to the rising trade war between the United States and China that started last summer. And if this situation is running the prices of low and medium-priced products will significantly increase.

Reasons for the increase in clothing prices of the world market:

Increasing the labor and input cost inflation in Asia, the Global apparel prices are raising day by day. Also impose the tariff of US, increased level of apparel, textile and footwear in the world over two years. The price rise will have terrible effects, believes Rick Helfenbein, President and CEO of the American apparel and footwear Association.

So, the fashion trends are being changed from long ago and it is still changing every day. The world has become very conscious about the climate change issue and every company and sector want to make them ecofriendly. Eco friendly materials are being used and advanced technology is being used. Besides preference is being changed and eco-friendly and sustainable clothing is being promoted.